Phoenix Suns LED Animation

Four separate LED digital signage animations were developed for MidFirst Bank to run at the Phoenix Suns basketball games (Courtside, 360 Ribbon, Upper Ring and Lower Ring). The thoughtful placement of Midfirst's logo, coupled with the call to action and graphics, keeps the interaction brief to satisfy attendees' attention spans. Technology needs and color selection were carefully considered to account for branding specs and viewer experience.

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